Profound Commerce, an acquirer and operator of Amazon third-party businesses, announced it has secured $53 million in a combined equity and debt financing from Atalaya Capital Management LP, a private credit and special opportunities investment manager based in New York. The proceeds of the facility will be used to acquire additional e-commerce brands in keeping with Profound Commerce’s category-focused strategy, and to expand Profound Commerce’s operating platform.

The new financing underscores Atalaya’s confidence in Profound Commerce’s ability to find, operate and grow Amazon-native e-commerce brands in a profitable and capital-efficient manner.

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