The story behind Thrasio is a fascinating read! It’s always interesting to see how successful aggregators began, and glean information about how what they are looking for in a brand.

Currently, Thrasio is ready to set foot in the $100 Bn Indian D2C market already ripe with lookalike models

Thrasio idea germinated in the form of rolling up small online brands, who were low on budget to scale through social channels such as Facebook

Know what Carlos Cashman shared at Inc42’s D2C Summit 2.0, on how Thrasio started as an acquirer of Amazon third-party sellers and the bottlenecks it faced

For Carlos Cashman, the cofounder of the Thrasio, who pioneered the moniker, the journey began at his own agency working on Facebook advertising for brands wanting to scale online. There, he found a gap — smaller brands, with a budget of less than $10,000 could not reap the benefits of the order inflows that ecommerce would allow.

Click here to view original web page at inc42.com